Trident Drives Engagement for Singapore’s National Day Parade 2025
- Aug 7
- 1 min read

ML Alliance congratulates Trident on their successful engagement efforts for Singapore's National Day Parade (NDP) 2025. The Tridentity GO campaign, spearheaded by Trident, played a key role in driving excitement and interaction among Singaporeans, leveraging digital features like quizzes and exclusive offers from over 70 local merchants.
Through this campaign, Trident effectively enhanced the National Day experience by combining technology with local pride, providing a digital platform for people to engage with Singapore’s 60th anniversary celebrations. This effort not only elevated the national spirit but also contributed to the celebration’s success by supporting local businesses.
For more details, visit the original LinkedIn post.